SwiftStart launched Fomin during the height of the pandemic. The brand is now expanding its product lines after tripling revenue.

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Global marketplaces are our business. Our team is constantly learning, growing and executing on new insights in the market to continuously add value for our partners. Whether you prefer to sit & read or learn on the go, Swiftstart has you covered with premium blog & podcast content to help you stay a step ahead.

How to Prepare Your Brand for Growth on Amazon

Amazon Growth

STREAMLINING BUSINESS PROCESSES  As a small business owner, you want to make sure that your processes are scalable. This means they can handle an increase in traffic and sales without stressing out the system or compromising customer satisfaction.   The best way I've found how scale-up processes within any company was by looking at what worked […]

The Importance of Building Brand Awareness Through Amazon Advertising

Amazon Advertising

Gone are the days when customers were instantly impressed by the outlook of products and impulsively decide to buy products without having to investigate thoroughly about their features and benefits. Instead, they go through several online platforms to confirm if they can really get from the products what they are looking for.

A Complete Guide to Craft An Influencer Marketing Strategy by Product Category

E-commerce Strategy

At Swiftstart, we’ve worked with a lot of influencers that are specialized in different niches and brand categories. As every product category is different and has to market in a different way than another, this blog post will help you learn certain guidelines specific to each product category.

How to Create an Inclusive Shopping Experience to Increase Your Sales on Amazon

Amazon Growth

Most brands that sell products on Amazon have probably heard of the importance of providing an inclusive shopping experience to increase their sales. By taking steps to make your shop more accessible to all customers, you can tap into a larger market and boost your bottom line.  But what does Inclusive Shopping Experience mean, exactly? […]

Top 4 Mistakes You Should Avoid on Amazon for Your Brand Success

Amazon Growth

Amazon is a powerful sales channel that you can't afford to ignore if you want to grow your brand. There are several things you must know before diving into this venture, especially if you're new. However, there are some mistakes that many brands make on Amazon that can hurt their business.  In this post, we'll […]

A Complete Guide to Manage Returns on Amazon: Prevention, Processes, & Customer Service

Amazon Growth

Selling on Amazon can be a lucrative business venture, but it is not without its share of challenges. One particularly difficult issue that Amazon sellers like you face is managing returns. In this comprehensive guide, we will talk about returns, preventive measures you can take to reduce the number of returns you receive, and the […]

Difference Between Amazon Seller Central & Vendor Central

Amazon Growth

There are a number of ways to make money on Amazon, but one way is by selling your products directly. You can also choose to sell your products directly to Amazon, which will then sell them for you. Both the options have their own benefits and challenges.  An Amazon seller and an Amazon vendor are […]

Top Concerns of Beauty Brands About Amazon

Amazon Branding

Amazon’s relationship with beauty brands has always been a bit unpredictable. But in recent years, it seems like the online retailer and many of its competitors have started to become more alike. They're pivoting their business models so that they can meet new demand trends brought on by pandemic outbreaks, which had major consequences for […]

Why You Should Choose A Full-Service Amazon Strategy?

Amazon Growth

Retail brands that operate on the brick-and-mortar model typically have a disadvantage when it comes to managing their Amazon marketplace strategy. Outsourcing to a number of agencies is an effective way for brands to have their needs met without the need or expense associated with hiring full-time employees. But this can have unwanted repercussions for […]

Transitioning from 1P (Vendor Seller) to 3P (Seller Central) with Amazon: Everything You Need to Know

Amazon Growth

Complex vendor negotiations, lower control over products, higher costs, and tight pricing algorithms have caused several brands to question the 1P Vendor Model. Such a situation poses a serious question:  Could transitioning from the 1P (Vendor Central) to 3P (Seller Central) be the solution for businesses? The move to Seller Central could be for you […]

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