How to Sell on Amazon Without Inventory | Step by Step Guide 2024

How to Sell on Amazon Without Inventory | Step by Step Guide 2024

insights |  | 7 min read

Are you looking for ways to make extra income and achieve financial stability without existing capital? Setting up an Amazon business can be a great way to do this. Although it initially seems intimidating, especially for beginners, Amazon has made it possible to become a seller without investing too much money. In this comprehensive guide, we’ll show you how to sell on Amazon without inventory so that you can start your own profitable business without risking your own capital. Learn the different business models available and discover how to get started today!

In this comprehensive guide, we will discuss the following:

The Different Business Models Available to Sell on Amazon Without Inventory

  1. Fulfillment by Amazon (FBA)
  2. Dropshipping
  3. Private Label

How to Sell on Amazon Without Inventory

  1. Choose Your Niche
  2. Find a Supplier
  3. Set up Your Amazon Account
  4. Optimize Your Listings

Tips for Succeeding as an Amazon Seller Without Inventory

  1. Invest in Advertising
  2. Build Relationships with Customers
  3. Monitor Your Performance


So, keep reading to find out how to set up and run a successful business on Amazon without inventory. Ready to get started? Let’s dive in!

The Different Business Models Available to Sell on Amazon Without Inventory

When you enter the world of online selling, one of the key decisions that have to be made is how to manage your inventory. For those who want to take the hassle out of storage and shipping, there are three main options:

1) Amazon FBA Without Inventory

FBA is the preferred shipping option for many third-party Amazon sellers because it eliminates the need for packaging, storing, and shipping products individually. Once a seller has their stock ready to go, all they have to do is ship it to the closest fulfillment center. Amazon then takes over picking, packaging, storing the goods in their warehouses and delivering them to customers’ addresses.

The main advantage of using FBA is the convenience and efficiency it offers. Amazon can provide faster delivery times than most sellers are able to on their own, resulting in higher customer satisfaction and more sales. FBA also provides access to Amazon Prime customers, who are more likely to buy from sellers who offer FBA. Finally, Amazon handles returns and customer service for FBA sellers, saving them time and money.

However, the convenience of outsourcing logistics to Amazon does come with an additional cost. FBA fees vary according to product weight and size, making heavier and bigger items more expensive to ship. Despite the extra fees, many Amazon store owners choose FBA because of its benefits.

2) DropShipping

DropShipping is another popular business model for selling on Amazon without inventory. This type of business involves an online store that purchases products directly from a wholesaler or manufacturer and ships them to the customer. All of this is done without having to store the products in a warehouse or ship the items yourself. This business model allows sellers to keep their costs low, as they don’t have to invest in storage or shipping.

However, dropshipping can be difficult to get right. You need to find a reliable supplier or manufacturer who can provide good quality products at a competitive price. You also need to find a supplier who can handle customer service and manage refunds or exchanges. If you’re not careful, you might end up with unhappy customers and negatively impact your business.

3) Private Labeling

Private labeling is another common business model for selling on Amazon without inventory. In this case, you purchase products from a supplier and then sell them under your own brand. This means that the product is being sold as if it were yours, although it is actually made by a third party. Private labeling allows you to differentiate your product from other sellers and create your own brand identity.

However, private labeling is not suitable for everyone. It requires a significant upfront investment as well as a long-term commitment, so it’s best suited for those who can commit to a high-volume approach and have the resources for it.

Looking for a free Amazon account audit? Let our Amazon gurus assist you in achieving your business goals.

How to Sell on Amazon Without Inventory

Now that you know the main business models for selling on Amazon without inventory, let’s dive into how you can get started. Here are the steps to follow:

1. Choose Your Niche

The first step is to pick a niche. You need to choose something that you’re knowledgeable about and has enough demand to make it worthwhile. Once you’ve chosen a niche, you can start researching products that fit into it.

2. Find a Supplier

Your next step is to find a supplier. You can search for suppliers on sites like Alibaba or contact manufacturers directly. Once you’ve found a supplier, check their reviews, and ask for samples of the products you’re interested in.

3. Set up Your Amazon Account

The next step is to set up your Amazon account and create a Seller Central page. This is where you will list your products and manage your orders. Make sure to read through the Terms of Service carefully, as this document outlines the rules you must follow to be successful on Amazon.

4. Optimize Your Listings

Once you’ve set up your account and listed your products, you need to optimize your listings. This includes creating high-quality product descriptions and images, as well as using keywords to help customers find your products. You should also research pricing to make sure you’re offering competitive prices.

At SwiftStart, we offer a free 1-1 Amazon account audit that will help you understand where you stand and what needs to be done to increase your sales.

Tips for Succeeding as an Amazon Seller Without Inventory

Now that you’ve set up your Amazon account and listed your products, it’s time to focus on growing your business. Here are some tips to help you succeed as an Amazon seller without inventory:

Invest in Advertising

Advertising is one of the best ways to get your products seen by potential customers. Investing in paid ads on Amazon can help you reach a wider audience and drive more sales.

Build Relationships with Customers

Another key to success is building relationships with your customers. Make sure you’re responding to their questions and offering excellent customer service. This will help you build loyalty and encourage them to buy from you again in the future.

Monitor Your Performance

Finally, it’s important to monitor your performance. Check your metrics regularly and adjust your strategy based on the data you’re seeing. This will ensure that you’re always optimizing your listings and staying ahead of the competition.

Check out our article on the importance of brand awareness through Amazon advertising for more tips.


Selling on Amazon without inventory is a great way to start an eCommerce business. You can build a successful business and generate sales with the right strategies and techniques. Start by choosing your niche, finding a supplier, setting up your Amazon account, and optimizing your listings. Then use advertising, customer relationships, and analytics to grow your business. You can succeed as an Amazon seller without inventory with dedication and hard work.

Book your free Amazon consultation call right away!


We hope now you have a better idea of how to sell products on amazon without inventory. Get in touch with one of our Amazon experts If you have any questions or need help getting started. Check out our Amazon podcast to get exclusive insights and tips on selling on Amazon. Good luck!
Have you ever sold on Amazon without inventory? What strategies have worked best for you? Let us know in the comments! For more information, you can also check out our top-ranking article What You Need to Know Before Selling on Amazon. Thanks for reading!


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Answers To All Your Questions Regarding How to Sell on Amazon Without Inventory

How can I make money on Amazon without having products?

There are several ways to make money on Amazon without having products. One of the most popular is by joining Amazon's associate program, which allows you to earn an affiliate commission whenever someone purchases from one of your links.

Can you sell on Amazon without having inventory?

Yes, there are a number of different ways to make money on Amazon without having products or inventory. Some common methods include joining the Amazon Associates program, using third-party fulfillment services such as FBA or Merch by Amazon, and participating in marketplaces like eBay or Etsy.

How do I find items to resell on Amazon?

You can use several different tools and techniques to find products to sell on Amazon. Some popular methods include using product research tools, performing keyword searches, using Pinterest, checking the Amazon best sellers page, and looking at other marketplaces like eBay or Etsy.

How much does it cost to become a reseller on Amazon?

The costs of becoming an Amazon reseller will depend on your plan. The Individual plan costs $0.99 for every item sold, while the Professional plan costs $39.99 per month regardless of how many products you sell. Both plans also charge a referral fee on each sale, which varies by product category.

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